Deception and how to spot if someone is lying to you

Brand awareness is very important for people to trust you and feel loyalty to your brand. If you want customers to talk more of your...

Marketing is often considered as manipulative, unimportant or an evil strategy. Some even compare marketers with swindlers why just try...

Considering the increasing competition in the business world, turbulence of business life and technological developments, more and more...

Today, we are more concerned with environmental issues than ever before. Air pollution, plastic waste in the oceans, global warming and...

The more effective the brand is on the consumer, the more successful it is. Although visuality is the primary way to trigger an emotion...